This episode of Ad Chatter features a revealing conversation with Sean Looney of Looney Advertising in Montclair, New Jersey. Sean and his wife Debbie Looney started the agency more than 20 years ago. Today, Looney is one of the industry's fastest-growing agencies in the industry and we ask Sean what his secret is.
The short answer is Looney believes in a healthy work-life balance. They also believe in strategic decision-making and solving business problems. Another notable point of difference is Looney's belief in and investment in their own production facilities, where they make branded content and ads on their terms while saving their clients time and money.
Ad Chatter co-hosts Dan Goldgeier and David Burn ask about Looney's location 12 miles west of New York City, how they attract and retain talent, why they insist on giving back to the community, how they get clients to slow down, and much more.